Tuesday, February 5, 2019

Long Island Advertising: The Most Common Myths Regarding Graphic Design

By Arthur Williams


Given the importance of digital media, in the business world, it should come as no surprise that graphic design is widely popular. Whether you're planning on working for an established firm or setting up your own business, it's important to know what to expect. In fact, the information that you have may not entirely accurate. This brings us to the topic of graphic design myths, and here are just a few that any Long Island advertising agency can debunk.

"There's not much that goes into "graphic design." On the surface, graphic design may seem like a career that anyone can get into. This isn't the case, as companies such as fishbat will tell you, since there are many responsibilities to account for. Everything from an understanding of client needs to ongoing industry trends must be accounted for. Graphic design requires effort, but there's no denying the appeal that it has to those willing to get involved.

"All one needs, as far as knowledge is concerned, is from school." Even though it's important for aspiring graphic designers to receive educations, learning is an ongoing process. For example, you may pick up new tips and tricks from articles you read online. Additionally, if you feel compelled to read books on graphic design, you have the ability to learn even more. School is important, without question, but it isn't where one's learning ends.

"If there are any edits to be made, they can be done in quick fashion." This is yet another misconception that, upon further evaluation, doesn't hold up. Keep in mind that graphic design requires ample care and attention, which means that any appointed edits must be treated accordingly. This is especially true for bigger assignments, such as entire overhauls. These edits take time, but the results will be nothing short of worthwhile.

"Graphic designers only require computers." Even though computers are important, they aren't the only tools that graphic designers require. In fact, they may need more to make their work stand out. Sketchpads, for example, are great for projects that must be mapped out before being finalized. Computers are vital, but to say that these are all that designers need may be one of the biggest oversights of all.




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